On a lively night in Boston, Cowboy Kush officially came to life at Back Bay Social, surrounded by the people who make our mission possible. From cultivators and manufacturers to retailers and family, the room buzzed with gratitude and purpose. The launch set the tone for what’s ahead — a movement built on unity, hard work, and bringing cooperation back into cannabis.

Sam Epstein first got into cannabis at 15, starting with dry herb vaping and quickly geeking out on how heat and chemistry shaped the high. These days, he’s all about flavorful, terp-heavy flower and swears by a good glass bong for the perfect session. Whether he’s kicking back with music or sparking up at the West Hartford reservoir, Sam uses cannabis to slow things down and enjoy the moment.

Meet Jose Lucero, a laid-back local with a love for blunts, martial arts, and scenic smoke spots like Kincaid Park. As our first feature in Local Smoke, Jose shares his mellow approach to herb and how staying grounded in nature shapes his everyday high — the perfect start to Cowboy Kush’s new series highlighting real smokers in real places.